Who is REF Stockholm ?

REF is a globally renowned Swedish hair care brand that creates hair products for professionals. At the heart of REF is a true passion for creativity, innovation, and high-quality products that really make a difference.

Carefully Selected

All products are made with the philosophy Nature + Science and REF promotes organic ingredients that are carefully selected and harvested from certified farms.

Each hair care line features organic ingredients, which is chosen based on performance characteristics to achieve the desired result.

Refine

REF’s Swedish origin is renowned in their sense of design and sustainability. REF offers high-performing products that never compromise on the concern and care for cruelty-free products and the love for the environment.

A refined journey since 2004. REF welcomes you to join their world where nature meets science. Making conscious choices and bringing out the uniqueness and individuality in all hair types, while empowering Natural Beauty.

Nature & Science

REF is a natural beauty brand focused on high-performance products for hair and style. With nature and science in perfect symmetry, we formulate products of the finest quality and highest efficacy. Swedish heritage combined with passion for style lets REF create amazing products that simply work.

Intense Hydrate

A series of intensely hydrating products that soften the hair without ever weighing it down. A hydrating cocktail of Organic Coconut Oil and Bergamot Oil nourishes each hair strand.

100% VEGAN

STRENGTHENING QUINOA PROTEIN

CRUELTY FREE

COLOUR PRESERVE SYSTEM

intense hydrate shampoo

Intense Hydrate Shampoo is a sulphate free shampoo with botanical extracts specially chosen to protect, strengthen and hydrate hair.

intense hydrate conditioner

Intense Hydrate Conditioner with botanical extracts specially chosen to protect, strengthen and hydrate the hair while protecting the hair colour.

intense hydrate masque

Hydrating treatment with the latest cutting-edge technology to protect, strengthen and smooth out hair.

Gift Box - intense hydrate

Shampoo + Conditioner + Shine Elixir = true love! Treat yourself or someone dear with this Northern Lights-themed Gift Box.

masque box - intense hydrate

Treat yourself or someone you love to a premium box of a deeply hydrating treatment with a matching Detangling Brush. Intense Hydrate Masque is perfect for dry and brittle hair.

intense hydrate beauty bag

Pamper yourself or someone you like to this Beauty Bag, filled with Shampoo 285 ml and Conditioner 245 ml from the Intense Hydrate series. The spacious bag also contains a mini Fiber Mousse of 75 ml.

Weightless Volume

The Weightless Volume series leaves hair with superior volume. The series contains a nourishing mixture of organic Grapefruit Oil and Jojoba Oil. Together these oils create radiant shine and generously hydrate hair, while keeping it light and airy.

100% VEGAN

STRENGTHENING QUINOA PROTEIN

CRUELTY FREE

COLOUR PRESERVE SYSTEM

weightless volume shampoo

Weightless Volume Shampoo is Sulphate free shampoo with botanical extracts specially chosen to protect, strengthen and boost the structure of fine or thin hair.

weightless volume conditioner

Weightless Volume Conditioner is a lightweight conditioner with botanical extracts specially chosen to protect, strengthen and detangle fine or thin hair.

weightless volume refreshing mousse

A unique mousse that easily absorbs oils while boosting hair with volume, leaving the hair weightless yet textured. Refreshes hair in between washes without weighing it down.

Gift Box - weightless volume

Shampoo + Conditioner + Shine Elixir = true love! Treat yourself or someone dear with this Northern Lights-themed Gift Box.

weightless volume masque

Volumizing treatment with specifically chosen botanical extracts and active ingredients.

Masque Box - weightless volume

Treat yourself or someone you love to a premium box of a bodifying treatment for volume and revitalisation for fine, thin hair. The box of Weightless Volume Masque comes with a matching Detangling Brush.

weightless volume beauty bag

Pamper yourself or someone you like to this Beauty Bag, filled with Shampoo 285 ml and Conditioner 245 ml from the Weightless Volume series. The spacious bag also contains a mini Fiber Mousse of 75 ml.

Illuminate Colour

A series developed to infuse hair with nutrients while leaving it with an enriched colour reflex and luminescent shine. The series contains beneficial oils from organic Acaí and Jojoba.

100% VEGAN

STRENGTHENING QUINOA PROTEIN

CRUELTY FREE

COLOUR PRESERVE SYSTEM

illuminate colour shampoo

Sulphate free shampoo with botanical extracts specially chosen to protect, strengthen and infuse illuminating shine to natural and colour treated hair.

illuminate colour conditioner

Conditioner with botanical extracts specially chosen to protect, strengthen, nourish and detangle

illuminate colour masque

A redeveloped formula of the latest cutting-edge technology to protect, strengthen and infuse illuminating shine to natural and colour treated hair.

Gift Box - illuminate colour

Shampoo + Conditioner + Shine Elixir = true love! Treat yourself or someone dear with this Northern Lights-themed Gift Box.

masque box - illuminate colour

Treat yourself or someone you love to a premium box of treatment with illuminating shine for coloured and untreated hair. The box of Illuminate Colour Masque comes with a matching Detangling Brush.

illuminate colour beauty bag

Pamper yourself or someone you like to this Beauty Bag, filled with Shampoo 285 ml and Conditioner 245 ml from the Illuminate Colour series. The spacious bag also contains a mini Fiber Mousse of 75 ml.

Ultimate Repair

A reconstructing series containing organic Murumuru Butter with an enhanced dose of Strengthening Quinoa Protein. Helps build up, protect, and condition hair to preserve its natural strength.

100% VEGAN

STRENGTHENING QUINOA PROTEIN

CRUELTY FREE

COLOUR PRESERVE SYSTEM

ultimate repair shampoo

Sulphate free shampoo with botanical extracts specially chosen to protect, strengthen and reconstruct dry, damaged hair from chemical services and thermal styling.

ultimate repair conditioner

Conditioner with botanical extracts specially chosen to protect, strengthen and reconstruct dry, damaged hair from chemical services and thermal styling.

ultimate repair masque

Intensive treatment with specifically chosen botanical extracts and active ingredients.

Gift Box - ultimate repair

Shampoo + Conditioner + Shine Elixir = true love! Treat yourself or someone dear with this Northern Lights-themed Gift Box.

ultimate repair beauty bag

Pamper yourself or someone you like to this Beauty Bag, filled with Shampoo 285 ml and Conditioner 245 ml from the Ultimate Repair series. The spacious bag also contains a mini Fiber Mousse of 75 ml.

Cool Silver

High concentrations of Violet and Blue pigments neutralizes warm hair tones for a cool colour. Features organic Blueberry Oil and Linseed Oil for extra shine while delivering nutrients and hydration.

100% VEGAN

STRENGTHENING QUINOA PROTEIN

CRUELTY FREE

COLOUR PRESERVE SYSTEM

cool silver shampoo

Cool Silver Shampoo is a sulphate free shampoo with botanical extracts, along with violet and blue pigments, specially chosen to protect, strengthen and neutralise unwanted warm tones caused from minerals or oxidation.

cool silver conditioner

Cool Silver Conditioner with botanical extracts and violet pigments specially chosen to protect, strengthen and neutralise unwanted yellow tones caused from minerals or oxidation.

cool silver beauty bag

Pamper yourself or someone you like to this Beauty Bag, filled with Shampoo 285 ml and Conditioner 245 ml from the Cool Silver series. The spacious bag also contains a mini Fiber Mousse of 75 ml.

Hair & Body

A unique product that cleanses both hair and body. Organic oils from Almond, Montana and Camelina with Arnica Extract helps protect and soften hair, scalp and skin. Is anti-inflammatory and antibacterial, suitable for sensitive skin and scalps. Excellent duo product to bring to the gym or when travelling. Is recommended for all hair and skin types.

100% VEGAN

STRENGTHENING QUINOA PROTEIN

CRUELTY FREE

COLOUR PRESERVE SYSTEM

hair & body shampoo

A unique product that cleanses both hair and body.

Styling

Use REF Stockholm’s numerical performance system to instantly recognize what appropriate product to use for each hair need and style.

100% VEGAN

STRENGTHENING QUINOA PROTEIN

CRUELTY FREE

COLOUR PRESERVE SYSTEM

Pomade N°550

A wax with strong hold, which leaves the hair with a high gloss finish. Smooth gel-consistency, making it easy to work with when creating classic sleek looks, or to control flyaways.

Styling Wax N°534

Maximum control wax with medium shine for hairstyles that require extra long-lasting hold. Suitable for all hairtypes.

Curl Cream N°244

Formable curl cream that enhances curls with a barrier that protects from heat. Gives soft, defined and hydrated curls. Lightweight formula that is suitable for thin to fine hair.

Dry Shampoo Paste N°205

Reworkable paste that gives hair a fresh lift and a matte, second-day texture. Gives light hold while staying formable through the day.

Fiber Cream N°323

Medium hold cream with fibers that gives volume and definition. Easy to use and provides hair with natural shine. Contains fibers that gives your hair a defined style without leaving any residue.

Frizz Tamer N°130

Frizz Tamer N°130 keeps flyaways, babyhairs and eyebrows in place. Gives a natural finish and shine, without grease. Keeps hair smooth all day.

Shaper Wax N°424

A medium hold, shaping cream that remains pliable and gives enhanced body and texture with natural shine. Easy to re-apply and style throughout the day.

Get It Straight N°241

Smooths out frizz while providing an anti-static effect, creating a silky, straight look with improved manageability.

Heat Protection Spray N°230

The Heat Protection Spray N°230 (175ml) prepares the hair for the use of thermal styling and provides the hair with a protective shield that prevents damage from heat up to 450 °F / 230 °C, while adding natural shine and light hold.

Heat Protection Spray N°230

The Heat Protection Spray N°230 (100ml) prepares the hair for the use of thermal styling and provides the hair with a protective shield that prevents damage from heat up to 450 °F / 230 °C, while adding natural shine and light hold.

Dry Shampoo N°204

Refreshes hair in-between washes by absorbing excess oil from the hair. Leaves a matte finish while adding an extra boost of volume and texture to hair. (200ml)

Dry Shampoo N°204

Refreshes hair in-between washes by absorbing excess oil from the hair. Leaves a matte finish while adding an extra boost of volume and texture to hair. (75ml)

Dry Shampoo Brown N°204

Refreshes hair in-between washes by absorbing excess oil from the hair. Leaves a matte finish while adding an extra boost of volume and texture to hair.

Curl Power N°244

Curl Power is a creamy gel that defines and enhances natural curls, leaving them bouncy, flexible, and gorgeously glossy.

Ocean Mist N°303

Mineral-rich sea salt spray that created a natural, after-beach look. This effortless styling product leaves hair fresh and soft, with workable body and a matte finish. (175ml)

Dry Shampoo N°204

Mineral-rich sea salt spray that created a natural, after-beach look. This effortless styling product leaves hair fresh and soft, with workable body and a matte finish. (100ml)

Fiber Mousse N°345

A unique, soft mousse that gives hair body, texture and volume. Makes hair feel fuller from root to tip through fibers that become activated via heat contact. (250ml)

Fiber Mousse N°345

A unique, soft mousse that gives hair body, texture and volume. Makes hair feel fuller from root to tip through fibers that become activated via heat contact. (75ml)

Mousse N°435

This classic, volume mousse adds structure and long-lasting hold to any hairstyle. Creates buildable, airy volume with weightless control without drying out hair. (250ml)

Mousse N°435

This classic, volume mousse adds structure and long-lasting hold to any hairstyle. Creates buildable, airy volume with weightless control without drying out hair. (75ml)

Root To Top N°335

A spray mousse that provides maximum volume exactly where you need it, with long-lasting hold. Perfect for building weightless volume with an innovative spray mousse format.

Thickening Spray N°215

This light hold spray leaves your hair with a flexible, touchable texture – formulated especially for fine and thin hair. It additionally protects against humidity, making this a great all-weather companion.

Extreme Hold Spray N°525

Finishing spray for extra lift and extreme, long-lasting hold. (300ml)

Extreme Hold Spray N°525

Finishing spray for extra lift and extreme, long-lasting hold. (75ml)

Firm Hold Spray N°545

Non-aerosol spray that provides maximum hold and buildable volume which help create a multitude of looks.

Flexible Spray N°333

Medium hold spray for touchable control. Leaves hair naturally weightless.

Hold & Shine N°545

Hair spray with strong hold and high shine, providing a gorgeous, glossy finish without weighing hair down. (300ml)

Hold & Shine N°545

Hair spray with strong hold and high shine, providing a gorgeous, glossy finish without weighing hair down. (75ml)

Firm Hold Spray N°545

Non-aerosol spray that provides maximum hold and buildable volume which help create a multitude of looks.

Flexible Spray N°333

Medium hold spray for touchable control. Leaves hair naturally weightless.

Hold & Shine N°545

Hair spray with strong hold and high shine, providing a gorgeous, glossy finish without weighing hair down. (300ml)

Hold & Shine N°545

Hair spray with strong hold and high shine, providing a gorgeous, glossy finish without weighing hair down. (75ml)

Shine Spray N°050

A lightweight shine spray that leaves hair with a radiant lustre.

Stay Smooth N°141

A light, smoothing cream that combats flyaways and frizz while providing hair with softening properties. Leaves hair with a natural lustre for a beautiful, healthy finish.

Rough Paste N°404

A matte paste that provides a rough texture and strong hold. (150ml)

Rough Paste N°404

A matte paste that provides a rough texture and strong hold. (75ml)

Sculpting Gel N°433

A multitasking gel that provides a flexible hold, texture, and shine.

Root Concealer Black

A pigmented spray that effectively and temporarily camouflage hair regrowth and unwanted grey roots. The formula dries quickly and stays in place until your next hair wash.

Root Concealer Brown

A pigmented spray that effectively and temporarily camouflages hair regrowth and unwanted grey roots.

Root Concealer Dark Blonde

A pigmented spray that effectively and temporarily camouflages hair regrowth and unwanted grey roots.

Root Concealer Light Brown

A pigmented spray that effectively and temporarily camouflages hair regrowth and unwanted grey roots. The formula dries quickly and stays in place until your next hair wash.